Under NCAA rules, Student-Athletes are allowed to receive compensation for the use of their name, image, and likeness (NIL). This can include physical merchandise such as autographs, photos, T-shirts, and hats, as well as digital merchandise such as live streams, virtual press conferences, social media posts, virtual meet-and-greet events, NFTs, and personal content posting. It also includes experiences such as VIP events, camps, lessons, and personal appearances.